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Results 1-10 of 22 (Search time: 0.011 seconds).
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PreviewIssue DateTitleAuthor(s)
2005Perceived risk and servicescape: The importance of managing the physical evidence in services marketingQuester, P.; McOmish, M.; Purchase, S.; Australia and New Zealand Marketing Academy Conference (2005 : Fremantle, W.A.)
2005L'acculturation influence-t-elle la consommation? Le cas des consommateurs sino-australiensQuester, P.; Bobin, F.; Faire Du Marketing En Chine Conference (2005 : Paris)
2005Store satisfaction and retailer equity: preliminary results of an empirical studyPappu, R.; Quester, P.; Varadarajan, R.; Rao, C.; Ahmed, Z.; Academy for Global Business Advancement Conference (2005 : New Delhi, India)
2005Examining international alliances through sponsorshipFarrelly, F.; Quester, P.; Amis, J.; Cornwell, T.
2005Exploring consumer fanaticism: A fresh perspective on the concept of loyaltyChung, E.; Farrelly, F.; Beverland, M.; Quester, P.; Purchase, S.; Australia and New Zealand Marketing Academy Conference (2005 : Fremantle, W.A.)
2005Influence of country of origin effects on services: A study of airlinesHoenen, A.; Karunaratna, A.; Quester, P.; Soutar, G.; Sweeney, J.; Australia and New Zealand Marketing Academy Conference (2005 : Fremantle, W.A.)
2005Distributors' business characteristics, buyer/seller relationship and market orientation: An empirical study of the Australian wine export industryBeaujanot, A.; Lockshin, L.; Quester, P.
2005Brand-personal values fit and brand meanings: exploring the role individual values play in ongoing brand loyalty in extreme sports subculturesQuester, P.; Beverland, M.; Farrelly, F.; Pechmann, C.; Price, L.; 33rd Annual Conference of the Association-for-Consumer-Research (29 Sep 2005 - 2 Oct 2005 : Crowne Plaza Hotel, San Antonio, Texas)
2005Measuring retailer equality: An empirical studyPappu, R.; Quester, P.; Bhagat, P.; International Conference on Retailing and Sourcing : Challenges and Opportunities (2005 : New Delhi)
2005Need for cognition and product component country of origin evaluation: A conjoint studyKarunaratna, A.; Quester, P.; DeMoranville, C.; Biennial World Marketing Congress (12th : 2005 : Muenster, Germany)