Adelaide Research & Scholarship
Please use this identifier to cite or link to this item:
https://hdl.handle.net/2440/29399
| Type: | Conference paper |
| Title: | Science marketing: Best practice, research agenda and a conceptual framework |
| Author: | Baaken, T. Plewa, C. Quester, P. |
| Citation: | Proceedings of the 12th Biennial World Marketing Congress 'Marketing in an Inter-connected World; Opportunities and Challenges', 2005 / DeMoranville, C. (ed./s), pp.254-259 |
| Part of: | Proceedings of the 12th Biennial World Marketing Congress 'Marketing in an Inter-connected World; Opportunities and Challenges' |
| Publisher: | Academy of Marketing Science |
| Publisher Place: | CD ROM |
| Issue Date: | 2005 |
| Conference Name: | Biennial World Marketing Congress (12th : 2005 : Muenster, Germany) |
| Editor: | DeMoranville, C. |
| Description (link): | http://www.affiniscape.com/associations/213/files/conferences/2005%20wmc%20program.pdf |
| Appears in Collections: | Aurora harvest 6 Business School publications |
Files in This Item:
There are no files associated with this item.
Items in DSpace are protected by copyright, with all rights reserved, unless otherwise indicated.